ABOUT YOURSEAFRONT BID
The Seafront BID offers a collective approach to growth, innovation, and shared resources, such as coordinated marketing campaigns, public events, and enhanced area management, which can significantly boost footfall and customer engagement.
SEAFRONT BID
PRIORITIES
SEAFRONT
PRIDEWe will focus on enhancing and celebrating the unique character and appeal of the seafront & investing in creating a welcoming, safe, clean, and attractive environment for everyone.
Street Rangers, Attractive Streets, Crime Reduction and more…
SEAFRONT
VOICEWe amplify the needs, concerns, and aspirations of businesses at the seafront.
Influence, Funding Streams, Partnerships and more…
SEAFRONT
PromotionWe will continue to raise the profile of the seafront as a destination by building a programme of marketing activities, high-profile events, and promotional campaigns to boost local businesses, attract more visitors, and celebrate the area.
Events & Festivals, Customer Experience, Animation and more…
OUR
BID TEAM
SEAFRONT
COMMITTEE
It will operate as a subcommittee of the main Sunderland BID Board, the BID Body for the two BIDs in Sunderland. The committee will provide direction to the BID Board on seafront matters and help guide decisions on operational priorities, together with associated spending and budget allocation.
