A SUNDERLAND Easter campaign had it cracked, with thousands of people getting behind a vote for the most uniquely decorated egg.
As part of the Easter activities organised by Sunderland BID and supported by Sunderland City Council, visitors could join the trail to see a selection of giant eggs, all uniquely painted by schools and community groups.
Those who visited the eggs were also asked to vote for their favourite on social media, with the winner a design around the legend of the Lambton Worm, created by pupils at Fatfield Academy.
And that means the school will now receive a £100 Sunderland Gift Card, which can be spent in dozens of outlets across the city centre.
The eggs were in key locations around the city, with Fatfield Academy’s egg, based at furniture store Harrison and Brown.
At the same time, visitors could also use the free Sunderland Experience app and find a number of augmented reality characters, which again were scattered around the city centre.
Sharon Appleby, Chief Executive of Sunderland BID, said the trail had been a huge success.
“We are very grateful to the amazing efforts of everyone who took part in painting an egg, and they have been really well received,” she said.
“The skill and creativity of everyone who worked on them was truly amazing, and they we are delighted that they have been enjoyed by so many people.
“Thousands of people voted for their favourite, and it was a very tough call, but ultimately Fatfield Academy just pipped them all at the post.”
Tracey Pizl, head at Fatfield Academy, was overjoyed at the news.
"As a school, we were delighted to be given the opportunity to participate in the Sunderland Easter Egg Trail,” she said.
“The pupils thoroughly enjoyed creating the egg. Children from Nursery to Y6 were involved in the creation of the Lambton Worm and were proud to represent this tale that is linked to Fatfield and the surrounding area.
“Some of the children that completed the trail during the Easter holiday loved seeing their egg among the other wonderful designs and working out the secret word.”
If anyone would like to share photographs that they took while visiting the trail, they are asked to send them to [email protected]